26 SEP 17

The Power of Data Webinar


We are excited to announce our joint webinar with the IDA on "The Power of Data"

Are you using strategic data collection and analysis to highlight the benefit of your place management organization to your district? Proving your value through data and statistics is of the utmost importance, and parsing through the barrage of data can be difficult. Learn how to demonstrate value to your stakeholders by understanding the type of data you need to evaluate district performance, understand localized trends, and interpret the findings in an impactful way. 

Knowing why you need the data and what you are trying to prove is the first step. Only then can you determine the type of data required to demonstrate the value of your downtown, whether it be pedestrian counts, retailer sales, parking statistics, hotel vacancies, social media numbers, events, and more. This webinar will focus on both the “why” and the “how” of data collection.

Participants will learn: 

  • Practical tools and methodologies that will enable you to understand the performance of your district.
  • How these numbers are contextualised and impacted by factors outside of your control.
  • To evaluate relevant data to show value for financial and resource expenditures.

  • Speakers:

  • Gemma Noble, Global VP Sales and Marketing at Springboard Inc.
  • Tiffany Bromfield, VP North America at Springboard Inc.
  • Register for this FREE webinar being held on Wednesday, October 25 at 3pm EDT.